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THE SELLING PROCESS
Your home is one of your biggest assets—let’s make sure it performs like one.
At the Brian Somera Group, we take a strategic, service-driven approach to every sale. Whether you’re listing a personal residence, a second home, or an investment property, we’ll tailor a plan to meet your goals, your timeline, and the current market. From pricing and prep to negotiations and closing, our team brings over 17 years of experience helping sellers across Chicago maximize results with clarity and confidence.
OUR SERVICES
We don’t just list homes—we position them for success. We’ll start with a custom pricing strategy and a professional marketing plan tailored to your property’s strengths and neighborhood dynamics. You’ll also benefit from Coldwell Banker’s national reach, cutting-edge tools, and a team that stays hands-on from start to finish. Whether you’re navigating the sale of a family home or a tenant-occupied investment, we’ll help you move forward with confidence.
SELLER'S GUIDE
From preparation to closing, we’ve got you covered.
Our Seller’s Guide outlines the full listing process—from determining value and preparing your home, to handling offers, inspections, contracts, and closing logistics. It’s a great resource for understanding how we’ll support you every step of the way.
STRATEGIC SUPPORT
Smart pricing. Targeted marketing. Strong results.
We craft a full strategy around each listing to help it stand out in today’s market. That includes professional photography, digital marketing, showing coordination, and expert negotiation—all backed by data, experience, and local knowledge. Our team handles the details so you can stay focused on what’s next. Book a consultation with us below to get started.
TRUSTED VENDOR NETWORK
Need help getting your home ready? We’ve got people for that.
We work with a trusted network of professionals to help you prepare your home for sale—from stagers and contractors to cleaners, painters, and photographers. We’re happy to share our most recommended vendors based on your needs and property type. Let us know what type of help you need, and we’ll connect you with the right fit.